Hi! I’m Kristyn, a brand & marketing strategist with a passion for strengthening brands through creative storytelling, values-driven narratives and establishing share of culture. I’ve spent more than 12 years working with global brands like Shake Shack, SoulCycle and Michael Kors, as well as a collection of smaller founder-led brands like Windmill and Shibumi. Though technically based in New York, you can often find me living and working in different cities around the world.

Areas of Expertise: Brand Strategy, Partnerships, Events & Experiences, PR + Strategic Comms, Influencer Marketing, Social Media, Content Creation, Campaign Development, GTM Strategies, Crisis Management.